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Born with such a mixed background, I have always used my heritage as a springboard to tell stories that can span countries, languages, and cultures. As an interactive storyteller, I find new ways to tell narratives. From mobile to web, video to installation, I help individuals and brands tell their stories through different kinds of platforms and mediums.

Why is this important? Because stories are the oldest form of engagement. Everything, be it an app or new ad campaign, needs emotional credibility. That’s what stories are for.

So, where do I fit in? It means that, in this “crazy” age of technology, I find new ways to tell stories. New stories to tell. And ultimately, build new worlds where they can exist.